Everything is looking a little different around here these days! We have said goodbye to the orange, dropped the 'international' part of our name and said hello to a whole new look. We have gone through a whole rebranding process with our friends over at Sling Agency, and we have loved finally being able to reveal our what we have been working on. Every element has been thought through and created to encapsulate the heart of who we are as an organisation. Although there has been a lot of change; our mission, vision and who we are remains the same.

Our icon stands for: Love. Eternity. Together. Our ident aims to bring together the threads of heart, connectivity and eternity. It begins with the 'L' shape of Links and flows into the shape of a heart, visually forming an 'and' ampersand inside. This represents 'togetherness' and also forms the shape of an eternity symbol. It's all wrapped up in a dynamic flow to symbolise together, unity and action.

As a Christian organisation, we believe in the concept of Jesus' mission being of Heaven invading earth, hence eternity breaking out in the here and now. We believe that love is stronger than death, hence the heart symbolism. And finally, we believe that we are in it together, hence the connectivity.

We love that our new look is bold and fun and brings across the character and voice of our organisation so well. We hope you love it too!

In it together.